Perhaps its the recession or maybe there's an awakening that there could be more to life than serving a corporate god for the rest of our waking lives.
Over the past few weeks several friends and clients have asked to 'have a word' The 'words' have all been similar; change, new, different. The sentiment is always the same, they want to leave the 9 till 5 and start their own business.
Apparently most recessions breed a flurry of new businesses as people choose to set up on their own rather than search for a new job. This one looks to be no different. Unlike the early 90s when I made the leap some factors are easier now.
There's no need for premises or even a business phone line, simply get a decent Blackberry or iPhone and your office goes wherever you go. We all do our own typing anyway so you don't need to hire administrative support at the outset. Advertising is most effective online and its immediate, so there's no need to time your start up to coincide with the annual publication of the Yellow Pages.
Most importantly of all, size really doesn't matter! Most clients whether they be consumers or corporates now know that its the person that delivers service not the logo. If you can be trusted to deliver what you are selling you are well on your way.
Over the past few weeks several friends and clients have asked to 'have a word' The 'words' have all been similar; change, new, different. The sentiment is always the same, they want to leave the 9 till 5 and start their own business.
Apparently most recessions breed a flurry of new businesses as people choose to set up on their own rather than search for a new job. This one looks to be no different. Unlike the early 90s when I made the leap some factors are easier now.
There's no need for premises or even a business phone line, simply get a decent Blackberry or iPhone and your office goes wherever you go. We all do our own typing anyway so you don't need to hire administrative support at the outset. Advertising is most effective online and its immediate, so there's no need to time your start up to coincide with the annual publication of the Yellow Pages.
Most importantly of all, size really doesn't matter! Most clients whether they be consumers or corporates now know that its the person that delivers service not the logo. If you can be trusted to deliver what you are selling you are well on your way.
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